Measuring the effectiveness of your SEO efforts is essential for continuous improvement. This section of the SEO checklist 2020 covers tools and techniques for tracking your progress.
Google Analytics
Use Google Analytics to monitor your website's traffic, user behavior, and conversion rates. Set up goals and track key performance indicators (KPIs) to assess the success of your SEO strategies.
Google Search Console
Google Search Console provides valuable insights into your site's performance in search results. Use it to identify and resolve any issues affecting your rankings, such as crawl errors or manual actions.
