Coi Leray's journey in the music industry began in 2016 when she released her debut mixtape, "Going Off." This project showcased her raw talent and laid the foundation for her future success. Her unique voice and lyrical prowess quickly gained attention, paving the way for collaborations with established artists.
During this period, Coi Leray focused on building her fanbase through social media platforms, where she shared her music and connected with fans. Her early collaborations were primarily with underground artists, which helped her refine her style and establish herself as a formidable presence in the hip-hop scene.